Pokémon GO for business – how to attract new customers

If you haven’t heard about Pokémon GO, it’s possible you have been in quarantine for the past two weeks. The new augmented reality based App has quickly become the new obsession for kids and nostalgic adults everywhere. Users need to step outside and physically search for Pokémon, take aim and throw a Poké Ball in […]

The world’s first virtual reality department store

What if shopping as you know it was to change and give you more options than ever before? That’s the questions Myer and eBay is posing to shoppers around Australia. Together they have created Shopticals, a virtual reality shopping department store experience. In a world first, customers can shop in the comfort of their own […]